Paid Search Advertising

 

The Russell-Risko Agency - Paid Search Advertising experts in Philadelphia The Russell-Risko Agency - Paid Search Advertising experts in Philadelphia The Russell-Risko Agency - Paid Search Advertising experts in Philadelphia The Russell-Risko Agency - Paid Search Advertising experts in Philadelphia The Russell-Risko Agency - Paid Search Advertising experts in Philadelphia The Russell-Risko Agency - Paid Search Advertising experts in Philadelphia The Russell-Risko Agency - Paid Search Advertising experts in Philadelphia

 

 

Paid Search Advertising Services

Russell-Risko Agency - David Ogilvy Quote

As the old saying goes…”The best place to hide a dead body is page 2 of Google search results“. According to research by Chitika, an online ad network. 95% of all search traffic never searches beyond page one results.

 

More Effective Than Organic

I have met with managers who confuse search advertising and marketing practices with website SEO best practices. This is not about website or search engine optimization (SEO) tactics. The best SEO improvements can not “guarantee” your company a first-page search ranking no matter how well “optimized” your website is.

 

Paid Search Advertising is about keyword (key phrase) advertising on search websites (search engines) like Google, Bing and others – placing your ad where buyers search first and most often for products and services like yours. This is also about building “brand awareness” – by achieving and maintaining top page ad placement (ranking) through the use of affordable, ROI-measurable Paid Search Advertising .

 

To learn more about the benefits Paid Search Advertising has to offer, see Four Important Reasons Why Paid Search Advertising Pays Dividends.

 

Why Choose the Russell-Risko Agency?

The Russell-Risko Agency is a dedicated Paid Search Advertising agency. We have the experience to coordinate all phases of the design, production and administration of your media advertising campaign. Our success has been recognized by the Philadelphia Business Journal – naming the Russell-Risko Agency to its “Top 25 List” of Full-Service Advertising Agencies.

 

1. Ad Copywriting and Editing — The headline in every Paid Search Advertising ad can be no more than 25 characters including word spacing and punctuation. Body text can be no more than 35 characters…[Learn More]

 

2. Keyword Generation — We can assist you with the creation of a keyword list. Once the campaign is underway, this list can be refined to eliminate ineffective keywords and add new ones. (See Reason #6 below)

 

3. Dedicated Landing Page for Each Keyword/Ad — For every keyword ad group in your advertising campaign, we develop a unique, dedicated landing web page in support of the ads in that group specifically. Every landing page that we… [Learn More]

 

4. Monthly Analytics and Budget Reports — Each month, the Russell-Risko Agency monitors and analyzes the activities generated by your advertising campaign on each registered search website. We then document those findings and… [Learn More]

 

5. We Monitor More Than Paid Search Analytics — After your program has been initiated, are your ads appearing as they should? Or, are they appearing at all? As a recognized “Paid Search Advertising Partner”… [Learn More]

 

6. We Track Your Organic Rankings, Too — Why is this important? One of the benefits is that your commitment to the search website is rewarded. The reward comes in the form of improved “organic” search… [Learn More]

 

How May We Assist You?

Call (215) 343-6565 (or CLICK HERE) to arrange a brief overview covering the benefits of Paid Search Advertising — why it works — how it pays for itself almost immediately — and how it will position your company ahead of the competition every time your specific keywords are searched. Or, to request a free, no-obligation proposal today.

 

Paid Search Advertising | Russell-Risko Agency

We’re Near To Serve You

While we enjoy the privilege of serving national and international businesses, we’re centrally located (within easy driving distance) to assist clientele in the following Delaware Valley areas:

 

Hunterdon County, NJ; New Castle County, DE; Cecil County, MD; Burlington County, NJ; Camden County, NJ; Gloucester County, NJ ; Mercer County, NJ ; Salem County, NJ; Berks County, PA; Bucks County, PA; Chester County, PA; Delaware County, PA; Lancaster County, PA; Lehigh County, PA; Montgomery County, PA; Northampton County, PA; Philadelphia County, PA.

 

  • The Russell-Risko Agency

    For more than three decades, the Russell-Risko Agency has provided full-service brand advertising, public relations & marketing communications solutions.

    Our mission is to drive awareness, interest and response to client sales propositions through creative, strategic and cost-efficient communications.

    Call: (215) 343-6565
    or Click Here

    RRSIDEBARLOGO